Posts

MIGRAIN: Audience theory 1

-
Hypodermic needle model 1- This  reflects the hypodermic needle model because it presents violent video games as having a direct and powerful effect on audiences, as if the violent content is injected straight into players’ minds. The article repeatedly implies a simple cause and effect relationship , claiming that just 20 minutes of gameplay a day can increase aggression and make players view the world as more hostile. This portrays audiences especially young people as passive, vulnerable and easily influenced , which is exactly what the hypodermic model suggests.  2- This is because it injects fear and panic directly into the audience. By using this type of language and emphasising the vulnerability of millions of customers, the front page suggests that readers should immediately feel threatened, assuming that the danger is huge and imminent. This treats the audience as passive and easily influenced , encouraging them to accept the message without question. 3- The h...
Post a Comment
Read more

Blog feedback and learner response

-
Image
  WWW: Tara, a good start to the Media Studies course as evidenced by your recent blog work. Your first 10 questions and media consumption audit highlight your high expectations of yourself and how reflective you are e.g. explaining the need to engage with newspapers and radio Next steps: Ensure you are meeting deadlines - I know you have completed the blog work now but ensure all the relevant blog work is posted on time If you want to achieve an A grade then you need to attempt the A/A* blog extension work e.g. narrative  Learner response: Correct the above and then answer the questions below: completed Reflect on your work in A Level Media so far: What is your strongest piece of work? - MIGRAIN Structuralism I believed was my strongest piece of work so far, this is because I have used many key terms such as binary oppositions, narrative, protagonist and antagonists e.g What is your weakest? - I believe that Audience Classification, this is because I didn't firstly...
Post a Comment
Read more

MIGRAIN: index so far

-
1)   Introduction to Media: 10 questions 2)  Media consumption audit 3)  Semiotics blog tasks 4)  Language: Reading an image - media codes 5)  Reception theory - advert analysis and factsheet 6)  Structuralism: Factsheet questions and film trailer analysis 7)  Genre: Factsheets and genre study questions 8)  Narrative: Factsheet questions
Post a Comment
Read more

MIGRAIN: Audience classification

-
Psychographics: presentation Structure Who you are working with - Jaspreet The psychographic group you are researching - Succeeders Introduce your example couple that represents your group:  1) Make up their names: Jessica Pearson(Jaspreet) and Rachel Zane(Tara) - (both from the program 'Suits' 2) Where do they work/study? - law firm 3) What do they do in their spare time? - in the spare time they are working on their client's cases, along with running errands such as getting housework done and shopping e.g Now suggest their media consumption: Print:  What newspapers/magazines does your group read (if any)? Is this on paper or tablet? - tablet and would read newspapers if they have celeb clients or normal, they could find evidence on the news along with knowing what is happening around the area Broadcast:  What TV programmes/channels do your group watch? Radio stations? TV package – Freeview or Sky? Films? - would watch sky e.g to catch up with the news Online:  What...
Post a Comment
Read more

MIGRAIN: Narrative

-
1) Give an example from film or television that uses Todorov's narrative structure of equilibrium, disequilibrium and new equilibrium.  Equilibrium -  New York is functioning normally before Loki opens the portal, the world is stable and unaware of the threat. Disequilibrium - something  invades through the portal, causing destruction and chaos.  New Equilibrium -  After iron man redirects the missile and the portal is closed, the attack ends. New York begins to return to normal 2) Complete the activity on page 1 of the Factsheet: find a  clip  on YouTube of the opening of a new TV drama series (season 1, episode 1). Embed the clip in your blog and write an analysis of the narrative markers that help establish setting, character and plot. avengers opening scene Setting - The opening of the scene presents wide shots of destroyed skyscrapers and panicked people which marks the setting as New York under attack , signalling chaos and urgency.  Charact...
Post a Comment
Read more

MIGRAIN: Genre

-
Task 1: Genre Fact sheets 1) What example is provided of why visual iconographies are so important? They help us recognise genres through repeated codes and conventions which are aspects of a text which the audience recognises as a shared character such as from specfifc visual or aural media language. For example  the mise en scene of deep space, usually indicates the genre of sci-fi. 2) What examples are provided of the importance of narrative in identifying genre? Science Fiction - Star Wars - Star Trek Set in outer space? -  yes - yes Use of space ships? - yes - yes Use of alien characters?-  yes - yes Laser Guns? - yes -  yes High Tech Devices? - yes -  yes 3) What are the different ways films can be categorised according to Bordwell?  Period or Country (e.g. U.S. films of the 1930s Director or Star (e.g. Ben Stiller films Technical Process (e.g. Animation) Style (e.g. German Expressionism) Series (e.g. Bond films) Audience (e.g. Family films) 4) ...
Post a Comment
Read more

MIGRAIN: Structuralism

-
Part 1: Media Factsheet reading 1) What is the definition of structuralism provided by the Factsheet?  Structuralism is a theoretical perspective that emphasises the existence of universal structure underlying the surface differences and assumed randomness of various cultures, stories and media texts. 2) What are binary oppositions and why are they important? Binary oppositions , which is evident in the above kinship relations, they are extremely important for underlying structures in a culture and, by knowing the nature of one element in a structure.  3) How do genre and auteur theory link to structuralism?  Auteur theory is also an example of a structuralist way of text, because they can be identified across different types of text. 4) Look at page 4 of the factsheet. What is post-structuralism? Post- structuralism is the idea of interest in how extremal structures and affect meaning, such as post-structural analysis may look at how attitudes towards gender or ethnic...
Post a Comment
Read more