TARA - Media Exam

  1) Media Magazine reading Media Magazine 72 has a feature linking YouTube influencers to A Level media theories. Go to our Media Magazine archive , click on MM72 and scroll to page 60 to read the article ‘The theory of everything - using YouTubers to understand media theory’. Answer the following questions: 1) How has YouTube "democratised media creativity"? Anyone can create and upload videos without needing a traditional media company. Audiences can also comment and participate 2) How does YouTube and social media culture act as a form of cultural imperialism or 'Americanisation'?  American influencers and English-language content are very popular worldwide, spreading American culture and ideas. 3) How do influencers reinforce capitalist ideologies?  Influencers promote products, brands and consumerism through sponsorships and advertising. 4) How can YouTube and social media celebrity content be read as postmodern, an example of hyperreality?  Videos look natural...

  Media Magazine reading Media Magazine 55 has an overview of technology journalist Bill Thompson’s conference presentation on ‘What has the internet ever done for me?’ It’s an excellent summary of the internet’s brief history and its impact on society. Go to our Media Magazine archive , click on MM55 and scroll to page 13 to read the article ‘What has the internet ever done for me?’ Answer the following questions: 1) Looking over the article as a whole, what are some of the positive developments due to the internet highlighted by Bill Thompson? It has made working significantly easier, The network connects us to other people and It provides a great source of information, it can be used for campaigning and political action. It's a great place for gaming and education, which can be used to make a lot a money. 2) What are the negatives or dangers linked to the development of the internet? There can be fraud, scams, ripoffs and malicious softward. Also there's the dark web, made u...

1) Writer's Edit journal article Read this excellent Writer's Edit academic journal article on the independent magazine industry and answer the following questions: 1) What is the definition of an independent print magazine? The independent print magazine is characterised as “published without the financial support of a large corporation or institution in which the makers control publication and distribution…“independent” in spirit due to a maverick editor or publisher who leads the magazine in an exploratory, non-commercial direction” 2) What does Hamilton (2013) suggest about independent magazines in the digital age? A small but growing body of evidence suggests that small printed magazines are quietly thriving even as the global newspaper and book industries falter” 3) Why does the article suggest that independent magazines might be succeeding while global magazine publishers such as Bauer are struggling? 4) What does the article suggest about how independent publishers use...

1) Magazines: Front cover practical task 2) Magazines: GQ - Language and Representation 3) Magazines: GQ - Audience & Industry 4) Magazines: Front cover practical task LR 5) Magazines: The Gentlewoman - Language and Representations 6) Magazines: The Gentlewoman - Audience and Industries 7) Magazines: Industries - the appeal of print and independent magazines